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Apple's New iPad In The Enterprise: Laptop Replacement Gets Closer

As my colleague Sarah Rotman Epps so aptly observes: the third generation of iPad is a gut renovation masquerading as incremental innovation. The new iPad looks basically the same but now carries a...

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Apple Launches A Market Disruptor Yet Again

Apple launched its next-gen tablet, the new iPad, yesterday at a San Francisco event. Among the standout features includes a Retina display with 2048×1536 resolution, meaning that the new iPad has 1...

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Blockchain Fever: The Potential And Challenges Of Blockchain Technology 

In last week’s episode of Forrester’s What It Means podcast, Principal Analyst Martha Bennett disentangles the hype from the reality of blockchain technology — and provides a passionate perspective on...

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Make Each Route The Best Path For Buyers

Is your organization considering how to holistically optimize all of its routes-to-market? Curious how other firms are thinking about their direct and indirect selling channels in 2017 and beyond?...

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Release Velocity Is Abysmal And Needs Continuous Deployment

DevOps is no longer the new kid on the block; all industries are adopting it. Despite this adherence to principles of speed, velocity, and agility, release frequency appears to be lagging. Continuous...

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AI-Fueled Customer Service Delivers Real Results

AI will change the nature of work. Look at the rise of driverless cars and ridesharing — two services that are fueled by AI. Customer service for these services is going to look much different than it...

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Walmart And Google’s Voice-Assisted Commerce Partnership Highlights The Next...

Walmart and Google have announced an important new partnership that directly addresses the growing markets for voice-assisted shopping and free expedited delivery. Marc Lore, president and CEO of...

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Endpoint Security Solutions Offer A First Line Of Defense Against Cyberthreats

The number and complexity of cyberthreats are increasing. Traditional antimalware tools may not be adequate to protect your organization. As hackers create new, more-sophisticated malware, endpoint...

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The Fractured Banking Model: Embrace Change Or Fight It?

In the latest episode of Forrester’s What It Means podcast, Senior Analyst Peter Wannemacher discusses how the traditional banking model is fracturing – making way for an open model that will reward...

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Accenture Joins The Apple Enterprise Train

To be successful in the enterprise, Apple needs to find partners that can build complex, end-to-end mobile solutions. In 2014, IBM was the first tech giant to do a deal to bring Apple’s development and...

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The Data Digest: Instagram And Snapchat Have Room For More Ads, According To...

While Facebook again signaled on its latest earnings call that the ad load in its core News Feed is approaching an upper limit, other social networks have more room to increase their ad load. According...

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Are Your Partner Channels Still Relevant? Invitation To Forrester’s B2B Forum

The shift in technology buying trends favoring line-of-business (LOB) leaders is having a significant impact on traditional partnering, reselling, and value-added services. With business buyers now...

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The Forrester Wave™: Continuous Testing Service Providers, Q3 2017

Digital disruptors and customer-obsessed organizations are improving customer experience (CX) by shortening their software delivery cycles, delivering features in smaller increments, and scaling their...

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The Canada Customer Experience Index For 2017: Losses Across The Board

I’m happy to announce that we just released this year’s Customer Experience Index report for Canadian brands. The report is based on Forrester’s CX Index™ methodology, which measures how well a brand’s...

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The Pressure From Values-Driven Consumers Continues To Build

There’s a new urgency in the marketplace: to appeal to values-driven consumers.  When Forrester first started discussing the importance of corporate values many years ago, we were met with both support...

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Announcing Forrester’s 2017 B2B Commerce Suites For Midsize Organizations

One size does not fit all and when it comes to Commerce Suites, midsize organizations want a full spectrum of selling capabilities, packaged with out of the box templates delivered via cloud services....

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New Forrester Wave Finds That Midmarket Companies Want Enterprise Features At...

I’m pleased to announce the release of “The Forrester Wave: B2B Commerce Suites For Midsize Organizations, Q3 2017.”  A first for Forrester, this Wave dives into the world of B2B companies with $50...

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Configuration Management and the CMDB: An Updated Take

I get a lot of inquiries from I&O pros on configuration management. It’s a broad topic. Tools such as Chef and Puppet solve configuration management problems: what is the intended state of a given...

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Amazon Blends Digital and Physical Experiences At Their New Book Store

Recently I stopped in at the new Amazon Book store on 34th Street in Manhattan to see how Amazon is re-imagining the in-store experience. While Amazon has much to learn about retail from the brick and...

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CXDC 2017: Navigating the Uncertain Future of Federal Digital Engagement

Next week at Forrester’s annual CXDC Forum in Washington, D.C., I’ll be joined by more than 200 government leaders who are leading the charge to improve CX at the federal level. Our packed agenda...

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